POWER GRIP JUMBO
e.l.f. Cosmetics
Campaign launch of Power Grip Jumbo. 3X more grip. 3X more drip. Size up on your fave primer named by the e.l.f.ies, for the e.l.f.ies.
Art Direction: Amanda Goldstein
Creative Direction: Francine Dreyfus & Nina Sulcov
Photography: Alex Bohn
CGI: Zachary Reilly
DP: Jonathan Galan
Video Editing: Andy Akbik
Prop Styling: Chris Gaskill & Michele Faro
Production: Jess Kahn & Heloise Goodman
Design: Yasmin Rozmee
Retouching: Timothy Sexton
Copy: Richard Quigley
